For the month of May I nominate YETI for their new "YETI Hopper Two Soft Sided Coolers"
Available in four capacity sizes:
12 Cans $279.99
18 Cans $299.99
24 Cans $349.99
36 Cans $399.99
I think at those prices they should throw in a couple of their $29.95 Rambler Colster beer/pop can coolers.